Martin Szugat, SnipClip

Martin Szugat is the co-founder and the product visionary of SnipClip, a social entertainment startup that enables its media partners to promote and monetize their brand and content in online communities.

Szugat and his team developed a solution that allows brands to benefit from social media through the promotion and sales of branded virtual goods. For its innovation, SnipClip has been recognized and awarded by multiple organizations, including the prestigious "Intel + UC Berkeley Technology Entrepreneurship Challenge", the German Ministry of Economics and Technology, and VentureBeat.com. Prior to SnipClip, Szugat worked as an IT consultant and journalist. Fascinated by the social potential of the Internet, he authored the book "Social Software" in 2006.