NEXT positions the interactive consumer in the focus point of consideration. Because his behaviour determines who wins, what lasts and what will be sold. NEXT is the place where people discuss and experience how the consumer on the Internet is evolving. Business developers, marketing experts and agency managers need this knowledge for their daily business.
On two conference days our participants will be able to learn everything about the interactive consumer and his next steps on the web. The participants can pick their individual schedule out of 50 hours of programme and over 100 speakers. Four parallel tracks will be taking place each day, and will be extended with workshops and special presentations formats.