The Programme is online now!

Inspiring talks, insightful workshops and experience formats are waiting for you.


NEXT Conference is the event for those who actively participate in shaping the digital transformation. Together with 1.300 international digital minds we will dive deeply into the world of tomorrow’s customers, business models and strategies. The Conference prepares companies for the challenges and opportunities of developing digitalisation – and helps them to stay fit for the future.

Last year, we restarted NEXT Conference, renewing and sharpening our focus on consumers and their needs. Now it’s time for a fresh look at the old question: What’s NEXT? We believe it’s a much greater and clearer focus on people, on the human being. On being human.

NEXT16 will take place on September 22 & 23 at and around the Reeperbahn – the beating heart of Hamburg. Together with the Reeperbahn Festival NEXT is making Hamburg the stage for a unique type of festival in Europe: one which blends a passion for creativity and digital, as well as for  business and entertainment.

Delegates of NEXT gain free priority access to more than 500 concerts, events and specialised activities at Germany’s largest club festival.    



  • Brian Solis

    Digital Analyst, Futurist & Author, Altimeter Group

    The digital analyst, anthropologist and futurist is author of the recently released book ‘X: The Experience When Business Meets Design’.

  • Claire Burge

    CEO, This Is Productivity

    Creativity author, Claire Burge, is best known for radical ideas on cloud technologies, the future of email, optimal working environments and how systems impact human behaviour.

  • David Mattin

    Head of Trends & Insights, TrendWatching

    The innovation and consumer insight expert David Mattin leads TrendWatching's global team and brings trends to life in inspirational talks and workshops.

  • William Bao Bean

    Partner & Managing Director, SOSV & Chinaccelerator

    William is a Partner at SOSV, a US$250m accelerator focused venture capital fund, and the Managing Director of Chinaccelerator, East Asia's first startup accelerator.



NEXT is for the european internet industry what SXSW is for the world.


The most exciting digital conference in europe.

Business Punk

Because NEXT has this amazing reputation, it draws a very prestigious and very well informed crowd.

David Mattin, Trendwatching


With more than 30,000 visitors each year, the Reeperbahn Festival is among the most important meeting points of the European music scene. The partnership between NEXT and the Reeperbahn Festival is making Hamburg the stage for a unique type of festival in Europe: one which blends a passion for creativity and digital, as well as for business and entertainment.

With your NEXT Ticket you get priority access to the public programme (subject to capacity) and the conference of Reeperbahn Festival.


The Reeperbahn will be a fun setting for NEXT16: buzzing with energy during day, and even more electric at night. The plush comedy theatre Schmidts Tivoli is already set as location for the NEXT Stage. Further locations will be announced soon.

Thanks to Triprebel, we can offer you a 20 EUR discount on your hotel booking. This offer is valid for bookings that exceed a total price of 100 Euro. Use the code NEXT2016HH via the link below.

Code: NEXT2016HH


As registered attendee of NEXT Conference 2016 you can also stay at one of Reeperbahn Festival’s conference hotels.

See available conference hotels.