What’s NEXT Episode 7 – Ben Sauer: Mind your metaphor: common innovation mistakes in times of change
Ben Sauer is a product design leader, formerly employed by Babylon Health and Clearleft. He’s currently writing a book, titled Secret Design Skills.
In Episode 7 of ‘What’s NEXT’ Ben Sauer argued that we need frameworks to navigate times of crisis. However, the metaphors we choose can have a profound effect on the solutions we create. Ben explained how to avoid being shackled by the concepts of the past.