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  • HuffPost looks for the ultimate Game Changers

    By Martin Recke

    In case you bother to read this blog, you already know the main theme of next10: Game Changers. We…

  • The New Rules of News

    By Martin Recke

    It is common wisdom nowadays that to survive journalism has to change. The question that remains is how. …

  • Web is now Biggest Marketing Medium in UK

    By Martin Recke

    Some of you might have wondered why Mercedes spends half of its marketing budget on digital media in…

  • Mercedes digitises half of its marketing budget

    By Martin Recke

    In the UK, that is. It is clearly a milestone on the way of the digital revolution. …

  • Would you like next10 to be held in Berlin?

    By Martin Recke

    As some of you might know, we at SinnerSchrader are currently involved in running JSConf.eu, the European Javascript…

  • Why Adobe acquires Omniture

    By Martin Recke

    At first, this news sounded a bit odd to me. Is there any reason why Adobe should want…

  • Are Agencies Doomed or Agents of Change?

    By Martin Recke

    Wayne Arnold who set up marketing agency Profero in 1998 has a nice piece in AdAge about…

  • One year after next08, Real-Time Web takes off

    By Martin Recke

    In 2008, we ran the next conference under the motto “get realtime”. By hindsight, this seems a bit…

  • Jeff Jarvis blogs about his Prostate Cancer

    By Martin Recke

    If there was one single star at next09, it clearly was Jeff Jarvis. He gave a tremendous keynote…

  • Save the Rabbit! Nabaztag Maker just went bust

    By Martin Recke

    Sad news came in from Engadget and Loïc Le Meur today: Violet, the company behind the cute wifi…

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