Fri, 3:00 - 4:00 pm
Looking East: How China is Changing Consumer Behaviour Worldwide
Do you want to learn more about trends coming out of China? Our keynoters Tricia Wang and David Li will be happy to share some insights with you. Tricia is a Tech Ethnographer and consultant working both in the US and in China. While David Li is a maker advocate and an internationally reknown IoT specialist from Shenzhen. Organising the “NEU China” Tech-Festival in Berlin and Beijing, Philipp Grefer is the ideal moderator to be asking them about evolving trends in the Chinese markets and their influence on consumer behaviour worldwide.