NEXT Level CMO – 10 Learnings from Marketing Insiders

Conversation

1h
  • #Leadership
  • #Marketing
  • #Trends

Conversation

NEXT Level CMO – 10 Learnings from Marketing Insiders

1h
  • #Leadership
  • #Marketing
  • #Trends

For their upcoming book “Next Level CMO”, Martin Recke and Adam Tinworth interviewed 22 CMOs and marketeers about the changing role of marketing – and what this means for the CMO role. Marketing is about to hit the next level, and thus the chief marketing officer role needs to grow to match.

Join this session to explore what Martin and Adam have learned from these wildly different talents in the marketing world, who are working in very different fields, each with their own vision of the CMO role. Time to level up!