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Transforming Urban Mobility

Panel

45min
  • #Experience
  • #Mobility
  • #Product Design

Panel

Transforming Urban Mobility

45min
  • #Experience
  • #Mobility
  • #Product Design

Autonomous driving, vehicle sharing, and advances in public transport are transforming urban mobility dramatically. These shifts could have profound economic and social effects.
A McKinsey analysis indicates that “in 50 metropolitan areas around the world, home to 500 million people, integrated mobility systems could produce benefits, such as improved safety and reduced pollution, worth up to $600 billion.” Being at the core of this change, our panelist will discuss, how to bring innovations and new services to life – especially from an existing corporation.
– What effects do changes in service have on our mobility behaviour?
– What does it mean to test new products – how “ready” do they have to be? And how do consumers react to MVPs?
– How will new mobilty services will transform a city like Hamburg by 2030?

The MOIA shuttle service for the ride to the MOIA venue (on Thursday afternoon) is waiting for you in front of the Copper House. You do not have to order an extra shuttle service for the ride to/from the MOIA venue. The MOIA shuttle service for the ride from Copper House to the MOIA venue and back is free of charge for NEXT19 ticket holders.