I have spent the last 20 years in different media, software and advanced technology companies, from small start-ups to large public companies in different positions ranging from Head of Innovation to CTO to MD and sometimes as an investor. My technical background is in data visualisation, computer graphics and animation but in practice I have always worked at the intersection between creative and technology areas. I am excited about the paradigms opened by the new communication technologies like AR and VR and being at the forefront of those for most of my career I appreciate the applications of those technologies that offer a long lasting impact. Technology with purpose is what drives me.