David Mattin is the founder of New World Same Humans, a weekly newsletter on trends, technology, and society. David’s business, innovation, and trends journalism have appeared in publications such as Fast Company, the Guardian, and Google’s Think Quarterly. An experienced broadcaster, David has also written and presented documentaries for BBC Radio 4. He sits on the World Economic Forum’s Global Future Council on Consumption and is author of the book Trend-Driven Innovation, published by Wiley.