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Georg R. Rötzer, Vice President Corporate Marketing, has been leading Marketing and Communications at Samsung Electronics GmbH since 2009. He is responsible for the further development of marketing strategies for all product areas and the networking of all Samsung communication disciplines. His goal is to use a holistic brand approach at all communication levels to bring the global Samsung brand to life in the German market and to turn Samsung into a ""love brand"" as quickly as possible.

Georg R.’s Sessions

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