What does Augustinus have to do with IT development? And what does that have to do with business development and service design? Give Jo a pint of beer and he's up for an energizing discussion on that topic.

It's frustration that brought Wouter, Jo and Robby to NEXT. Frustration about books, presentations and blogposts on Service Design, explaining every you need to do, without showing how to do it. Sharing is caring. And that's what we plan to do.

Jo Martens is CEO and service design facilitator at Nascom. Jo has a business background as founder of Rambla and worked as consultant for SME's and large companies in the field of innovation management & creativity.