Juan Diego Farah
Co-founder & CEO
I am a former corporate guy that got tired of my suit and tie and quit to start my own company. I was born and raised in Peru, educated in the US and France, and ended up doing business in London. My professional career started in an investment bank, but I couldn't stop thinking that I needed to start my own business. My grandfather and father had started their own so clearly entrepreneurship was consistently in my mind. Hence I left my job and started Boxagon, a new and disruptive s-commerce platform. I am also on the board of a digital marketing agency in Peru called Mimanzana. Nowadays I spend my time split between London, Chicago, and Lima, building Boxagon as fast as I can.