As an experienced manager with over 14 years of professional experience in fashion and since 2019 in the e-mobility sector, I am characterized by a fundamental know-how in the field of brand, marketing and product, coupled with many years of sustainability expertise. My daily motivation and driving force is the incessant passion to deal with brands, whether start-ups or traditional companies.

I have made it my mission to sharpen brands in their DNA, to reposition them, to subject them to the necessary digital transformation or even to completely modernize them, depending on the strategic objective. I am a visionary, a creative mind who lives by the strict principle: "Purpose drives Performance". My leadership style is provided with high team player skills and characterized by strong empowerment. Strong walk the talk mentality determines my daily doing and besides conceptual strategy development I love to "MAKE THINGS HAPPEN".