Kay Schwabedal was appointed Chief Digital Officer of Virgin Media in October 2019, taking responsibility for the company’s end-to-end digital transformation to best serve our customers online.

Throughout his career, Kay has been leading the implementation and adoption of digital services, new technologies and emerging best practices to create value and enhance customer experiences.

Kay has also taken many leadership and entrepreneurial roles, holding CEO and other board-level positions in national and international businesses in mobile and fixed telecommunications, hospitality, IT-outsourcing, manufacturing, B2B and investment.