Mike Arauz is Strategy Director at Undercurrent.

The New York based digital strategy firm maintains a divers collection of brilliant digital strategists focused solely on organization and performance.
He’s a voracious consumer of information and spends his days reading blogs and clicking links in a never-ending search for the next ROFL or OMG.
Prior to joining Undercurrent, Mike was a Digital Planner at Deep Focus, and a Brand Strategist at the design firm Pompei A.D., known for their work with retail brands Urban Outfitters and Anthropologie.

Mike's interested in media, marketing, technology, photography, film, food, and politics.