Rex Sorgatz is an entrepreneur, advisor, and creative technologist who has worked with many of the world's largest media and internet brands. His digital consulting agency, Kinda Sorta Media, incubates new creative and business initiatives for startups, media companies, and consumer brands.

Rex has held various executive roles, including Executive Producer of msnbc.com, where he led initiatives in new product development, acquisitions, and audience development. He is also a contributing editor at Wired magazine and a frequent contributor to online conversations everywhere.