Demandware, Industry Principal
Rick is a thought leader on data-driven digital commerce and marketing trends. He pioneered Demandware’s benchmarking practice, which identifies growth opportunities for clients. He spent four years in Demandware’s Retail Practice Group, serving as Director of Strategic Initiatives and Regional Director of Customer Success. Rick joined Demandware from e-Dialog (now ebay Enterprise) where he developed two breakthrough contact strategy methodologies: the Activity Matrix and MOE: Moments of Engagement. Rick holds dual BS degrees from Boston College and an MBA from Babson College.