Sicco Beerda is Executive Creative Director for Euro RSCG in the Netherlands. He is responsible for the creative profile and output of both the advertising agency and the digital branding agency. Sicco is the intern that refused to leave. Starting in 1996 as a junior copywriter at Euro's PR agency, he accidentally ended up being the Netherlands' most awarded online creative.

Sicco dedicated five years of his professional life to the successful Nokia Game projects for which he's considered to be the founding father. After that, he shifted his attention to another Scandinavian beauty called Volvo. Along the way, Sicco has picked up more than 50 national and international creative and strategy awards for Nokia, Volvo and numerous other brands.