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Stefan Erschwendner is Managing Partner and Strategist at LHBS in Vienna, Austria. LHBS is an interdisciplinary think tank that helps clients and their brands to act on emerging cultural and consumer needs in the area innovation and branding. LHBS is focused on emerging markets with CEE. Stefan is passionate about discovering cultural and consumer insights that lead to opportunity spaces for brands and business. Before co-founding LHBS, Stefan worked at DDB Budapest for clients like Volkswagen, McDonald's or Vodafone and gained extensive experience in the field of pop culture research, brand strategy and innovation. Before his professional career Stefan did a Master Program in Business Science at the Johannes Kepler University in Linz, Austria
and a Master Program in Social Science at the Växjö University in Sweden. He is
guest speaker at various Universities and Conferences on the topic of innovation
and branding.