Tina is the co-founder of UNOWN, a leasing service for premium, responsible fashion that launched in August 2019. Together with her team she builds a purpose-driven business that is economically healthy while also paying attention to the way its activities impact customers, our society and the environment. 

Tina started her career in innovation consulting and cultural research. She has extensive experience in human-centric and data-driven product design and development. Before she founded UNOWN she was Director Strategy & Innovation at SinnerSchrader.