Trevor McFedries is the founder of Friends With Benefits, Web3’s premier Social DAO, as well as the CEO of Dapper Collectives, an organization dedicated to decentralizing media and social via DAOs. McFedries is the creator of virtual pop star Lil Miquela and founded technology startup Brud, which was recently acquired by Dapper Labs. Since its inception in 2017, Brud has raised funds from Sequoia Capital, Spark Capital and SV Angel amongst others. Friends With Benefits pioneered social tokens and counts Andreesen Horowitz, Spark, Pace Capital and Kindred Ventures as investors.

Before creating Brud and FWB, Trevor was known professionally as Yung Skeeter and worked as a DJ, producer, and director for acts including Ke$ha, Azealia Banks, and Katy Perry. McFedries has performed at music festivals Lollapalooza and Coachella, served as an entrepreneur-in-residence at Bad Robot and was an early employee at Spotify. He currently serves on the board at the Southern California Institute of Architecture and Rhizome (New Museum, NYC).