• Conference
    • All about NEXT25
    • Agenda
    • Speakers
    • Partner
  • Insights
  • Videos
  • Press
  • About NEXT

Subscribe to our newsletter

  • Facebook
  • Instagram
  • LinkedIn
  • Medium
  • YouTube

NEXT

Shift your perspective
on digital business.

NEWSLETTER

Tag: apple watch

  • All
  • AI
  • Automation
  • Blog
  • Commerce
  • Creativity
  • Data
  • Future
  • Innovation
  • Leadership
  • Management
  • Media
  • Metaverse
  • Purpose
  • Sustainability
  • Trends
  • iPhone 7 and Apple Watch Series 2: a verdict

    By Adam Tinworth

    Last night Apple revealed the newest version of its biggest product, the iPhone - and a major revision of its newest, the Watch. What do they tell us about the company's direction?

  • Wrist baggage: how the Apple Watch made an airport slightly more bearable.

    By Adam Tinworth

    It takes an awful lot of work to makes something as simple as a push notification about baggage work - but it's worth it.

  • The best product Apple announced this week was Apple itself

    By Adam Tinworth

    People often accuse Apple of being style over substance - but the style of this week's keynote was the substance. And other companies could learn from it.

  • Apple Pay and the dangers of corporate tunnel vision

    By Adam Tinworth

    Apple Pay hits Europe this week, as it expands to the UK. But one UK bank is holding back. Strategy - or corporate myopia?

  • Building apps for Apple Watch: it’s not a phone

    By Adam Tinworth

    Many of the first wave of Apple Watch apps are poor - and one developer has articulated clearly why that is.

  • A weekend with Apple Watch

    By Adam Tinworth

    I've had Apple Watch for a weekend now. How useful is it proving to be - and what are its weaknesses?

  • Apple Watch sells out: is this the beginning of a wearables boom?

    By Adam Tinworth

    The initial batch of Apple Watches sold out within an hour, with estimates on all models slipping back to June - or later. What does this tell us?

  • Apple’s Watch event – can the company scale luxury heights?

    By Adam Tinworth

    Tonight, Apple will give us more details on its Apple Watch. Is it really about to enter the luxury market - and what will to do its image amongst existing customers?

  • The end of the digital device age – and the beginning of the era of the digital everything

    By Adam Tinworth

    The digital device age is done. The internet of things is moving towards making everything digital - and the Apple watch might just be the best interface to that.

  • Apple Watch: what we know and what we don’t

    By Adam Tinworth

    The Apple Watch has been announced - but it won't arrive until next year. There's much we don't know yet - but there's also an opportunity to prepare to build something new.

  • Meet the Team
  • Become a NEXT Partner
  • Press
  • Privacy Policy
  • Imprint
Follow us
  • Facebook
  • Instagram
  • LinkedIn
  • Medium
  • YouTube
Hosts
  • Accenture Song
  • Faktor 3