Tag: automation Filter Filter by All Automation Blog Creativity Data E-Commerce Future Innovation Leadership Management Media Metaverse Purpose Sustainability Trends Videos close Three key characteristics of the 21st-century CMO By Martin Recke In the 21st century, the CMO role changes completely. Meet the new marketeer, who will resemble Leonardo da Vinci, the Renaissance genius. The promises of automation By Martin Recke Robots, artificial intelligence and machine learning are coming, and they are coming for our jobs. But automation is a great promise as well. Key challenges for the CMO By Martin Recke Digitising marketing operations, shifting from campaigns to products, and developing an agile mindset are the key challenges for the CMO. The Tech Trend landscape of 2018 By Martin Recke Trends don’t change overnight, and they don’t change year over year as well. Instead, they evolve over time, slowly or rapidly.