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Tag: Commerce

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  • The e-commerce winter is coming – or is it?

    By Martin Recke

    The growth of e-commerce may have fallen back to the long-term trend, but it would be an exaggeration to call this slowdown winter.

  • A glimpse into our post-pandemic future

    By Martin Recke

    The post-pandemic era will be shaped by climate change, the digital revolution, and sustainability combined. Old definitions no longer apply.

  • The hybrid world of commerce

    By Martin Recke

    Commerce is now inherently hybridised between physical and digital. The most interesting questions become those of logistics and experience.

  • Otto Group invests in the Oryx Project and Florian Heinemann’s talk on NEXT11 might have been the trigger

    By Alisha Steffens

    One of the most watched videos of last year’s NEXT was the talk by Florian Heinemann, CEO of Rocket Internet. More than 12,500 people saw his thoughts on successful marketing after the conference. He talked about achieving better comprehension of the customer’s journey and the different customer quality that some companies in the e-commerce business tend to neglect.

  • It’s About Experience, Not Ownership – Indicators for a Radical Change in Consumer Behaviour

    Stephan Uhrenbacher, Upspring…

  • What’s Up Next with Magento?

    Michel Goossens, Magento…

  • Rich Relevant Data – the Future of Shopping Between Community and Commerce

    Martin Groß-Albenhausen, Der Versandhausberater…

  • The End of the E-Commerce Routine

    Laurent Burdin, SinnerSchrader…

  • The Retail Revolution – How Digital Technologies Change the Way we Shop

  • Let Your Data Work for Inspiration

    Markus Siebold, Drei75…

  • Towards a Better Understanding of Marketing Performance Across Multiple Channels

    Florian Heinemann, Rocket Internet…

  • How Clicks Complement Bricks – Selling Efficiently on the Web

    Felix von Kunhardt, eBay…

  • Kundenzentrierte Sortimentsvermarktung mit Hilfe von Active Data

    Sven März, Demandware…

  • Challenges of Managing a Direct-to-Consumer Business

    Moritz Koch, next commerce…

  • Data in Mass Customisation

    Martin Zapart, youtailor…

  • Preissuchmaschinen im Multi-Channel-Handel

    Gero Graf, Google…

  • First Programme Draft for NEXT11 is Safe & Sound

    By Anja Waltemate

    It took great minds, lots of hands and streams of data: The milestones of the NEXT Conference…

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