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  • It’s the Semantics, Stupid! Because Keywords can Cause Havoc

    Robert Wauer, azionare

  • Data-Driven Marketing: Insights from brands4friends and eBay

    Christopher Maas, brands4friends

  • Rich Relevant Data – the Future of Shopping Between Community and Commerce

    Martin Groß-Albenhausen, Der Versandhausberater

  • Let Your Data Work for Inspiration

    Markus Siebold, Drei75

  • How Clicks Complement Bricks – Selling Efficiently on the Web

    Felix von Kunhardt, eBay

  • Kundenzentrierte Sortimentsvermarktung mit Hilfe von Active Data

    Sven März, Demandware

  • Personalised Customer Experience: How Technology and Social Networks Change the Way of Interacting with the Consumer

    Moritz Zimmermann, Hybris

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