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Tag: innovation

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  • Why marketing is no less important than technology

    By Martin Recke

    While technology is the foundation, marketing is an important success factor. Marketing must be present before product design starts.

  • The problem of value and values

    By Martin Recke

    Economic and business value is often at odds with human and societal values. The digital revolution has shifted this problem to a new level.

  • The rise of leadership and the demise of management

    By Martin Recke

    The digital revolution sparks change, demands more leadership and less management, and enables a shift to focus on the human being.

  • The digital healthcare revolution in the making

    By Martin Recke

    Investments in digital healthcare start-ups are exploding. The market is nascent, but the pace of change is fast.

  • The case for growth vs. sustainability

    By Martin Recke

    Growth and sustainability certainly are conflicting priorities, but are they mutually exclusive? Or is there such a thing as sustainable growth?

  • The promises of automation

    By Martin Recke

    Robots, artificial intelligence and machine learning are coming, and they are coming for our jobs. But automation is a great promise as well.

  • Exponential threats need exponential antidotes

    By Martin Recke

    Turning exponential threats into manageable challenges is hard, but it can be done. The learning curve comes to the rescue.

  • Key challenges for the CMO

    By Martin Recke

    Digitising marketing operations, shifting from campaigns to products, and developing an agile mindset are the key challenges for the CMO.

  • The Great Restructuring

    By Martin Recke

    The pandemic has led to a great restructuring that will affect all aspects of our personal and collective lives. Welcome to the Roarin' Twenties.

  • Welcome to the future

    By Martin Recke

    In many ways, 2020 has propelled us a decade ahead. As we enter the new year, let's reflect what this means.

  • Purpose is the new brand

    By Martin Recke

    What has been the role of the brand in 20th-century consumer markets is now the role of the purpose: the north star for both customers and companies.

  • The purpose of innovation

    By Martin Recke

    Where there is danger, the rescuing also grows. We hope for innovation, and this hope is poised to be fulfilled. It's the purpose of innovation.

  • Why we need a Great Redesign

    By Martin Recke

    There's no way back to the old normal. That's why we need to design our futures. Learn more in our new book: “The Great Redesign”.

  • Revisiting The Great Reset

    By Martin Recke

    Did we waste a whole decade? This sobering thought comes to mind after revisiting Richard Florida's 2010 book “The Great Reset”.

  • Did innovation (and productivity growth) really slow down?

    By Martin Recke

    We live in a time of accelerating innovation, don't we? So why is it that economists can't measure it? Quite the opposite – productivity growth has been slow for decades.

  • Globalisation and the coronavirus crisis

    By Martin Recke

    How a virus might change globalisation profoundly. Remote work will get a huge boost from the current crisis.

  • Systems and systemic challenges

    By Martin Recke

    Systems theory allows us to view digital products, or climate change, from a higher altitude. The difference of system and environment is crucial.

  • Complexity and exponential change

    By Martin Recke

    Complexity breeds uncertainty and exponential change. To deal with it, we need the interplay of individuals and collectives.

  • Building a politics fit for innovation

    By Adam Tinworth

    If you believe in innovation as a cycle rather than as an event, it profoundly changes how you can plan for it. And getting that right might define which parts of the world prosper in the coming decades.

  • Different types of innovation

    By Martin Recke

    There are different types of innovation, depending on the product lifecycle. But Apple remains the exception that proves the rule.

  • The digital revolution that’s coming from Africa

    By Adam Tinworth

    Different cultures, different demographics - and a different infrastructure base mean that Afirca could be the next great powerhouse of digital innovation.

  • Why innovation fails

    By Adam Tinworth

    It sometimes feels like business dances to the drumbeat of innovation — but the vast majority of innovation projects fail. Why is that?

  • Why scientism will destroy your company’s ability to innovate

    By Adam Tinworth

    Our ability to quantify and measure nearly everything has grown exponentially. But that doesn't mean that the scientific methods is the best way to run product teams.

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