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Tag: Psychology

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  • Are we using our digital tools — or are they using us?

    By Adam Tinworth

    We've welcomed digital devices into our homes, our lives and our pockets. But have we really thought about whose agenda lies embedded in the apps we use?

  • Ludic Loops: what you need to know

    By Adam Tinworth

    Is there a business opportunity is swimming against the tide of attention-based addictive business models?

  • NEXT16: Nathalie Nahai on the psychology of the web

    By Adam Tinworth

    What makes us behave the way we do on the internet - and on our phones? To understand that you need to delve into psychology. And Nathalie has done just that.

  • What’s NEXT? Cool ideas and stark warnings from the internet

    By Adam Tinworth

    Five interesting and challenging reads from around the internet - working and designing on mobile, and why our brains are our enemies, sometimes…

  • Three views of the future of media

    By Adam Tinworth

    The media future is all about always addressable consumers, interactive, evolving ebooks and understanding how people's brains work…

  • Using the Power of the Archetypes to Create Hero Brands

    Vincent Schmidlin, Neuroversum of Archetypes

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