Tag: Service

Experience as a product

By Martin Recke

Over time, things tend to get commoditised, that is, they become available always and everywhere in good quality and sufficient quantity – and thus interchangeable. This leaves not many options for differentiation. But there is one thing, and that is the experience.
Designing Services for a technological World

Many new interfaces are waiting to be designed, and these design tasks are no longer divided between screen, software, and hardware (or product). The whole world is becoming programmable, configurable and even printable - witness the explosion of 3D printing that’s happening before our very eyes.