Tag: Social Business Filter Filter by All AI Automation Blog Commerce Creativity Data Future Innovation Leadership Management Media Metaverse Purpose Sustainability Trends close 2015: the year of technology-driven business change By Adam Tinworth 2015 is here - but what will it bring us? Here's a few guesses at the changes in store this year… Reclaiming a little social business history By Adam Tinworth When companies fail, their archives are lost, and the web is poorer as links rot away. But sometimes, link rot is reversed… 5 things I learnt at LeWeb day one By Adam Tinworth LeWeb is looking at the next 10 years this week. Here's five great themes that emerged today… Bolting on isn’t enough: we need to design for social and mobile By Adam Tinworth Too many businesses are just bolting social media and mobile onto their existing business offerings. That's not enough - they need to rethink their services, and for that they need digital service design. Will Sansom – People Power: From Social Marketing to Social Business Social Media has been used as a marketing tool for quite a while now, but maybe not the right way. At NEXT Berlin 2012 Will Sansom explained that many brands use social media like a broadcasting channel - which obviously does not exploit their full potential. What could a post-digital company look like? By Adam Tinworth How deeply does a company need to integrate social media and big data before it truly becomes ready for the challenges of the post-digital age? The Post-Digital Week – 4 Mar By Adam Tinworth Is post-digital an empty buzzword, the end of something or the beginning of something new? All three possibilities have arisen this week, as we compile the best links from around the web.
