Tag: User centered design Filter Filter by All AI Automation Blog Commerce Creativity Data Future Innovation Leadership Management Media Metaverse Purpose Sustainability Trends close Digital sucks – because we pay too much attention to user desires By Adam Tinworth Are we turning our users into narcissistic toddlers by catering to their every whim? Adrian Westaway – Bananas, Technology and Magic What should a mobile phone for the elderly look like? At NEXT Berlin 2012 Adrian Westaway presented his innovative approach to the topic.