Tag: values Filter Filter by All AI Automation Blog Commerce Creativity Data Future Innovation Leadership Management Media Metaverse Purpose Sustainability Trends close Nathalie Nahai: Persuasive Design and Ethical Business By Adam Tinworth The old way of business has no appeal to younger generations. Dark patterns and unethical design are turn-offs to them. It's time to reshape your business around values and purpose. Truth, trust & values: business in the age of misinformation By Adam Tinworth For all its benefits, the internet has eroded people’s sense of truth. How can businesses win back customer trust? New webs of relationships By Martin Recke This year's trend report from Fjord is all about the relationships that form the fabric of our life. It's time to design new systems.