Andy Polaine is Group Director for Client Evolution at the global design and innovation consultancy Fjord, a global role sharing Fjord’s wealth of design and innovation experience to help clients build and grow their own capability and transform their organisations.

He is the co-author of the Rosenfeld Media book, Service Design: From Insight to Implementation and has worked for over 25 years as a designer, writer and educator. He can be found online at and as the host of the Power of Ten podcast. He tells stories in his newsletter, Doctor's Note.