The end of business as usual. Let’s hard reset and spark the new.

2020 kicks off the new decade, confronting us with fundamental questions regarding sustainability, resilience, responsibility, and our capacity to act. They have been there before, but now become even more pressing: How sustainable is our economy, our entire way of living? How resilient are our systems? What does responsibility mean? A crisis like the one we’re in forces us to focus on what is really important. And, perhaps most notably, it’s a massive reality check.

Halt and Catch Fire refers to a fatal computer instruction that leads the system to doom without return. Therefore, the phrase could be read in our context as removing old habits and routines, but at the same time as a chance to spark new ideas and to create a future that is worth burning for.

It is exactly these two levels that we would like to discuss with you in the following topics:

° How to work successfully in VUCA times,
° How to design for new realities,
° How to catch fire without burning out
° Why the world is on 🔥 and what to do about it
° What projects we burn for

Digital technology has changed publishing, music, and retail beyond recognition. Finance and automotive are next, others will follow. The current situation is an extra boost for digital disruption and behavioural change, leading to more work from home, more remote learning, telemedicine, and streaming. It also throws a brutal light on all kinds of businesses, practices, and behaviours that are simply no longer sustainable. The carbon bubble is about to burst. Globalisation is being put to a stress test.

And once the turmoil is over, the world around us will be in need of rebuilding. A harsh recession will burden people and states with enormous debts. We will see many companies closing down forever, causing a big hike in unemployment and gig working. But of course, there will also be vast new fields of encouraging aspects like a renewed interest in science and public services, to name just a few.

This could be our ‘phoenix-out-of-the-ashes’ moment. Let’s use it to create a better basis for our global systems, our societies, our economies, and our public life. It is time to Halt and Catch Fire to build something entirely new.

Let’s reset the system and try not to burn the whole damn hard drive.

Read further

The end of business as usual. Let’s hard reset and spark the new.

2020 kicks off the new decade, confronting us with fundamental questions regarding sustainability, resilience, responsibility, and our capacity to act. They have been there before, but now become even more pressing: How sustainable is our economy, our entire way of living? How resilient are our systems? What does responsibility mean? A crisis like the one we’re in forces us to focus on what is important. It is a massive reality check.

Halt and Catch Fire refers to a fatal computer instruction that leads the system to doom without return. Therefore, the phrase could be read in our context as removing old habits and routines, but at the same time as a chance to spark new ideas and to create a future that is worth burning for.

It is exactly these two levels that we would like to discuss with you in the following topics:

° How to work successfully in VUCA times,
° How to design for new realities,
° How to catch fire without burning out
° Why the world is on 🔥 and what to do about it
° What projects we burn for

Digital technology has disrupted publishing, music, and retail. Finance and automotive are next, others will follow. The current situation is an extra boost for digital disruption and behavourial change, leading to more work from home, more remote learning, telemedicine, and streaming. It also throws a brutal light on all kinds of businesses, practices, and behaviours that are simply no longer sustainable. The carbon bubble is about to burst. Globalisation is being put to a stress test.

And once the turmoil is over, the world around us will be in need of rebuilding. A harsh recession will burden people and states with enormous debts. We will see many companies closing down forever, causing a lot of unemployment and gig workers. But of course, there will also be vast new fields of encouraging aspects like a renewed interest in science and public services to name just a few.

This could be our phoenix-of-the-ashes moment. Let’s use it to create a better basis for our global systems, our societies, our economies, and our public life. It is time to Halt and Catch Fire to build something entirely new.

Let’s reset the system and try not to burn the whole damn hard drive.

Read further

The NEXT focus

Each year, NEXT intends to provoke questions on digital transformation by introducing a broader theme. We’ll announce this year’s main topic soon! Stay tuned.

In the meanwhile have a look at the speakers and schedule from the previous year.

The NEXT experience

The NEXT experience

Meet our hero speakers

NEXT in a nutshell

NEXT in a nutshell

NEXT Call for Participation!

We are inviting you to submit speakers for the upcoming NEXT Conference (September 17/18, 2020) in Hamburg! To keep things easy we‘d like to ask you to fill out this form in advance, so we can have a look at your speaker proposal.

Submit proposal

NEXT loves Reeperbahn Festival!

Reeperbahn Festival is one of the most important meeting places for the music industry worldwide. Our partner in crime for the last 5 years creates a buzzing place for networking and entertainment.

Due to the Corona-crisis, the festival is run in pandemic-proof mode with a smaller capacity. If you wish to participate in the festival and its conference, please visit the Reeperbahn Festival page.

NEXT loves Reeperbahn Festival!

<Reeperbahn Festival is one of the most important meeting places for the music industry worldwide. Our partner in crime for the last 5 years creates a buzzing place for networking and entertainment.

Due to the Corona-crisis, the festival is run in pandemic-proof mode with a smaller capacity. If you wish to participate in the festival and its conference, please visit the Reeperbahn Festival page.

Interested? Let us know.

We’d love to discuss individual speaking opportunities with you. Just send our programme team an email:

Ina Feistritzer (Chief Editor) &
Monique van Dusseldorp (Conference Curator)

[email protected]