Andy Hobsbawm established the first international web agency in 1994 and was European Chairman of leading digital marketing from 2003-2009. Wired UK listed him among the 100 top digital influencers. He has written a weekly column on digital for the FT and spoken at TED, Picnic and The Economist technology conferences. Most recently he co-founded the award-winning environmental group Do The Green Thing and Web of Things software start-up EVRYTHNG.