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Dr. Claudia Pelzer is a Berlin-based Media Economist helping companies to succeed in the field of Digital Business and Marketing. She serves as Director Business Development at Vice Media Group. Prior to that, she worked for several Digital Publishers and Broadcasters such as Ströer Content Group (CMO), WIRED Magazine (Marketing & New Business Department) or RTL Group (UFA Lab). She holds a PhD in Innovation Management from TU Berlin and teaches Media Management and International Marketing at the GMKW University of Applied Sciences for Media.