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As Head of Partnerships at Opinary Valerie is responsible for the overall business development in the DACH-region and was also in charge of setting up the Marketing and PR department.

After studying Media Management, she started her professional career at news aktuell, a subsidiary of dpa, where she organised and developed multimedia-service sales activities and decisively orchestrated the product management of the core brand ots. She then moved to Twitter Germany, where she was responsible for relationships with publishers and political organisations and the development of new markets such as Turkey, South Africa and CEE.

Before starting at Opinary, Valerie helped BILD Digital to build their Native Advertising department.