Insights

• 

  Albert Wenger: paying attention to big visions of better future

  By Adam Tinworth

  We're in a time of transition. The Industrial Age is dead, but the new age has yet to be born. Albert Wenger argues that we have to free up attention from things that don't matter, and create spaces for a better future to emerge.

• 

  What 2020 Taught Us About Post-Capitalism

  By David Mattin

  One big truth about 2020? In the aftermath of the pandemic, we should never see capitalism in the same way again. Here are three powerful dimensions of that perspective shift.

• 

  The End of Capitalism revisited

  By Martin Recke

  There are people who would love capitalism to go away. The end of capitalism has been foretold several times. But is it near?

• 

  Welcome to the future

  By Martin Recke

  In many ways, 2020 has propelled us a decade ahead. As we enter the new year, let's reflect what this means.

• 

  Happy New Year 2026

  By Matthias Schrader

  In leap years we add a 29th day to February to synchronize our Gregorian calendar with the sun's astronomical course. Occasionally, however, there are events in the flow of time where we must let the calendar jump forward a few years to synchronize it again with a new reality. Covid-19 is such an event.

• 

  NEXT’s top insights in 2020: what you cared about this year

  By Adam Tinworth

  What did you, the NEXT community, care about in 2020? Here's what the top 10 posts on the NEXT Insights blog tell us about the digital ideas that really mattered this year.

• 

  Hockey-stick moments

  By Martin Recke

  Trends that really change the world often follow a common pattern: the hockey-stick graph. Let's look at a few of them.

• 

  Thomas Müller: using foresight to redesign the world

  By Adam Tinworth

  The pandemic is just one of four mega-crises the world faces. How do we survive? By redesigning our systems with foresight and purpose, to create futures we actually want to live in, says Accenture Interactive's Thomas Müller.

• 

  Experience is the next cloud

  By Matthias Schrader

  When everything is in the cloud, how do we differentiate our products? By moving from Customer Experience (CX) to the Business of Experience (BX).

• 

  How do I build a fluid business?

  By Adam Tinworth

  A fluid company can adapt to change and a crisis. An inflexible one will be destroyed by it. 2020 has been a harsh lesson in the need for flexible, adaptable business structures.

• 

  Four emerging trends for 2021

  By David Mattin

  Any crisis comes with new opportunities. The current one is no exception. Let's look at four of them: mentoring, sustainability, metaverse, and mental wellbeing.

• 

  Purpose is the new brand

  By Martin Recke

  What has been the role of the brand in 20th-century consumer markets is now the role of the purpose: the north star for both customers and companies.

• 

  The purpose of innovation

  By Martin Recke

  Where there is danger, the rescuing also grows. We hope for innovation, and this hope is poised to be fulfilled. It's the purpose of innovation.

• 

  Business resilience, or the agenda for the Twenties

  By Martin Recke

  The resilience of any business is related to its purpose. The good news is: many existential risks are both predictable and predicted.

• 

  Accelerating digital Europe: Matthias Schrader’s long term perspective on what comes next

  By Adam Tinworth

  Matthias Schrader has been part of digital transformation for a quarter of a century. Here's what he told the audience of our online show about what he's learnt about digital success.

• 

  How distance changes management

  By Martin Recke

  Remote work and the resulting distance requires management to change. Organisations are forced to quick evolutionary leaps.

• 

  Why we need a Great Redesign

  By Martin Recke

  There's no way back to the old normal. That's why we need to design our futures. Learn more in our new book: “The Great Redesign”.

• 

  Charting a path to the post-pandemic future: What’s NEXT Season 2

  By Adam Tinworth

  It's clear that what's next after the COVID-19 crisis passes will be very different. Let's prepare for it together, with expert insights from compelling guests.

• 

  Economic shifts will be exponential

  By Martin Recke

  Gradually, and then suddenly, we'll see massive, exponential economic shifts over the next few years. (New) Normality won't return until 2024.

• 

  Living with Algorithms: a cynical utopian’s guide

  By Adam Tinworth

  Algorithms are powerful, and getting more so as they're infused with machine learning. Can we learn from the past in how we live with them?

• 

  A question of organisation

  By Martin Recke

  New organisational models are constantly emerging. This year has given a boost to the hybrid virtual/local organisation. Think global, act local.

• 

  10 learnings from the book The Great Redesign

  By Martin Recke

  The 2020 crisis is neither a great pause nor a great reset, but calls for a great redesign. We need to design our futures.

• 

  Home working isn’t going away: how do we adapt?

  By Adam Tinworth

  As the second wave of the pandemic approaches, businesses are preparing for long-term home working. How can you make a virtue of a necessity?